Politics of Design

I found this article very intersting because of its truth in one particular aspect. The advertising of today's products have become exceedingly political. One instance that proves this took place in the mid 1990s when Michael Jordan lead the Chicago Bulls to one of many national championship basketball games. Mr Jordan, as most americans know, has his own line of basketball sneakers made by Nike. This pertains to advertising because during the championship, Michael along with several other teammates wore an American flag badges on their jerseys. They players placed these badges over the Adidas logo on their jerseys. This bold move was entirely political because everyone watching the game observed this. The players did this to promote Nike, adidas' arch rival. This move proves that the advertising industry will go to extreme lenghts to promote their products even if it means publically humiliating another manufacturer in the same industry.